ada
Yarungsee

ABOUT ME
WORK

Hi, I’m Ada — a creative strategist, global citizen, and an entrepreneur.

Former founder and strategic operator with experience building brands from scratch and scaling the backend of a seven-figure influencer-led brand.

This space is a grateful reflection of the places I’ve been, the products I’ve built, the work I’ve been part of, and the people I’ve had the privilege to meet along the way.

About

me

My values

  • Passion

    Curiosity, creativity, and heart fuel everything I do— from concept to launch

  • Purpose

    I create with intention, ensuring every detail ladders up to something meaningful and impactful.

  • Alignment

    I pursue work that feels true—aligned with my values, energy, and the communities I care about.

Brand Operations Specialist

🇹🇼 kai dong - Los Angeles, CA

Managed U.S. and Canadian operations for a creator-led food brand, overseeing fulfillment, order flow, customer service, and inventory reconciliation. Built reporting systems and tracked operational costs to improve accuracy, efficiency, and visibility into performance. Partnered with vendors and 3PLs to resolve fulfillment issues and ensure compliant distribution. Drove merchandising and bundling strategies that increased average order value (AOV) and improved sell-through rates. Developed and executed data-driven product launch, pricing, and promotional strategies, contributing to seven-figure sales in the brand’s first year.

Operations Support Specialist- US Expansion

🚀 Getir- New York, NY

Directed the launch of 10+ stores in New York City, managing end-to-end operations from buildout through post-launch readiness. Oversaw staff training and coordinated across operations, tech, legal, and store leadership to ensure compliance, consistency, and long-term performance. Conducted audits and implemented process improvements to align store operations with organizational standards.

Operations Specialist

📦 SnackMagic, New York, NY

Oversaw warehouse operations, optimizing fulfillment workflows and backend logistics to support thousands of customized deliveries. Implemented process improvements, enhanced reporting, and supported staff to maintain accuracy, efficiency, and scalability during peak growth periods.

Founder

🍄 Wander Foods- New York, NY

Founded an award winning CPG brand focused on functional mushroom seasonings, developed to bring adaptogens into everyday cooking. Created and launched a line of shelf-stable blends sold in 40+ specialty and natural retailers across the U.S. Led product development, brand positioning, and boutique retail distribution strategy—merging wellness trends with flavor innovation.

🌿 Wholism Cafe - Portland, OR

Founded and operated a wellness-forward café offering plant-based, gluten-free, and Ayurvedic-inspired food and beverages. Developed the full menu—including functional lattes, grain-free pastries, and locally sourced seasonal bowls—while managing daily operations, vendor partnerships, and team leadership. Hosted community-centered events like yoga & brunch sessions, donating all proceeds to a local dog rescue, and was recognized by Eater Portland for innovation in plant-based dining.